LLMrefs
LLMrefs is an analytics platform that tracks your brand visibility across AI search engines. Traditional SEO tools show where you rank on Google. LLMrefs shows whether AI assistants like ChatGPT, Perplexity, and Gemini mention you when users ask questions about your industry.
Why AI Search Visibility Matters
Search is changing. More people get answers from AI assistants instead of clicking through search results. When someone asks ChatGPT "what is the best project management tool?" your brand either gets mentioned or it does not.
AI assistants synthesize information from across the web and deliver a single answer. If your content is not being used as a source, you are invisible to these users.
Track Keywords, Not Prompts
AI search is complex. There are multiple engines, models are non-deterministic, and users can ask the same question in infinite ways.
LLMrefs simplifies this. You add your keywords and the platform automatically generates prompts based on real conversations users have with AI chatbots. Results are aggregated across every prompt variation to ensure statistical significance. No magic numbers. Just transparent data you can trust.
Supported AI Search Engines
LLMrefs monitors 11 platforms: OpenAI ChatGPT, ChatGPT Search, Google AI Overviews, Google AI Mode, Google Gemini, Perplexity AI, Anthropic Claude, xAI Grok, Microsoft Copilot, Meta AI, and DeepSeek AI.
Track how your brand appears in 20+ countries and 10+ languages. A brand might be mentioned frequently in English queries but ignored in Spanish ones. LLMrefs shows you where you are strong and where you have gaps.
Key Features
- Multi-engine keyword tracking. Monitor how each AI engine responds to your keywords and whether your brand gets cited.
- AI search volume data. See estimated monthly search volumes to prioritize keywords based on actual user demand.
- Brand citations and sources. View which URLs AI assistants use when mentioning your brand.
- Competitor benchmarking. Track Share of Voice and Position metrics against competitors, aggregated across every prompt for statistical significance.
- Weekly reports. Keywords update at least once per week with statistically significant results.
- Exports and API. CSV exports and API access for custom integrations.
Additional Tools
LLMrefs includes an AI Crawlability Checker, Reddit Threads Finder, A/B Content Tester, and LLMs.txt Generator.
Built for Teams and Agencies
LLMrefs supports unlimited projects, so agencies can track multiple client brands from one account. One subscription covers all your domains with unlimited team members.
Pricing
LLMrefs Pro starts at $79 per month and includes 50 keywords, all 11 AI search engines, 500 prompts per month, geo-targeting in 20+ countries and 10+ languages, unlimited team members, unlimited projects, weekly keyword reports, AI search volume data, and CSV exports with API access.
Start for free with no credit card required.
Use Cases
Monitor whether AI engines mention your brand more or less frequently over time. Discover keywords where competitors get cited but you do not. Show stakeholders how content investments translate into AI visibility by tracking share of voice changes. Understand what makes content get cited by AI and structure your content accordingly.
The Shift from SEO to AEO
Traditional search engine optimization focused on ranking in Google results. Answer Engine Optimization (AEO) focuses on getting cited in AI-generated answers.
Both matter. But as more users turn to AI assistants for answers, brands that ignore AEO will lose visibility to competitors who pay attention to it.
LLMrefs gives you the data you need to succeed in both worlds.
