Launchator is a launch directory and product discovery site where indie founders publish new SaaS, AI, and browser tools for free, and visitors browse them through a featured wall, category filters, and a rolling seven-day new-launches feed.
What is Launchator?
Launchator is a browser-based product directory for newly launched SaaS, AI, and indie software. A founder pastes their product's website URL, the site generates a draft listing from that URL, and the published entry appears in the featured feed and the "New launches" section with a one-line pitch, category labels, and a vote count. Launchator organizes every submission with tags such as AI, AI agents, Image generation, Design tools, Developer APIs, Productivity, Education, Invoicing, and Games, so visitors can filter the Featured wall by category instead of scrolling one long list.
What makes Launchator stand out?
- AI-drafted listings — paste your product's website address and the site writes the listing copy for you, so going live takes minutes rather than a full form-filling session.
- Free submission — Launchator states plainly that listing a product is free and that a submitted listing takes minutes to go live.
- Weekly leaderboard and badges — listed products can collect badges and compete on a weekly ranking, with public vote counts shown on every card.
- Click and view analytics — signed-in founders see how many visitors clicked and viewed their listing from their own dashboard.
- Category browsing — a dedicated categories page filters the Featured feed across AI, image editing, audio, travel, games, developer APIs, and invoicing, among others.
- Seven-day new launches feed — a separate section lists everything added in the last 7 days, each with a short pitch such as "Terminal UI for managing and auditing AI agent skills" or "Instant in-browser SVG/DXF vectorizer for Cricut and laser cutters."
- Weekly digest and founder deals — creating an account opts you into a weekly launch digest plus discount offers on other tools.
Who should use Launchator?
- Indie founders and solo builders: publish a first listing for a new SaaS or side project without paying, then watch click and view counts to see whether the pitch lands.
- AI tool makers: get in front of visitors browsing the AI, AI agents, and image generation categories, where most of the current featured products sit.
- Tool hunters and early adopters: scan the Featured wall sorted by vote count, or check the seven-day new launches feed, to find software before it shows up elsewhere.
- Anyone validating a niche: browse categories like invoicing, education, or music and audio to see which small tools are already launching in that space.
What can you do with Launchator?
- Ship a launch page in minutes: paste a product URL, let the AI draft the listing copy, and have it live for free instead of writing a pitch from scratch.
- Track listing performance: sign in with Google, GitHub, or email and review clicks and views for your product over time.
- Browse by category instead of by hype: jump into a single vertical such as design tools or education and compare the specific launches inside it.
- Catch the weekly drop: read the seven-day new launches list or subscribe to the digest email to see fresh tools without revisiting the site daily.
How does Launchator work?
- Paste your product's website into the submission box on the launch page.
- Launchator's AI drafts the listing text from that site.
- The listing goes live, appears in the new launches feed, and starts collecting votes, clicks, and views.
Pricing
Listing on Launchator is free for founders; the site repeats that a submission costs nothing and takes minutes. Creating a visitor account is also free, using Google, GitHub, or an email and password sign-in.
Alternatives
Product Hunt, BetaList, Uneed.
FAQ
Is it free to list a product on Launchator?
Yes. Launchator states that listing is free and that a submission takes only a few minutes to go live. There is no charge described for submitting a product, and visitor accounts are free as well.
Do I have to write my own listing copy?
No. You paste your product's website and the AI drafts the listing for you. That draft becomes the one-line pitch and description visitors see in the Featured and New launches feeds.
What kinds of products are listed on Launchator?
The catalogue leans toward SaaS, AI, and indie software: AI voice agents, body-view character generators, cloud macOS for AI agents, browser PDF and vector tools, statistics calculators, invoicing for small teams, and browser games all appear in the current listings.
How are products ranked on Launchator?
Each card shows a public vote count, and the Featured wall presents products in vote order, from PhotoGPT at 25 down to DevSexy at 10. Founders also get a weekly leaderboard and badges tied to their listing.
What do founders see after launching?
Signed-in founders get click and view counts for their listing. Launchator also emails a weekly launch digest and founder deals covering discounts on other tools, with unsubscribe available at any time.
