BreakCount is a browser-based back office for Whatnot live sellers that converts a weekly Whatnot earnings CSV plus one cost per lot into a per-show net profit verdict.
What is BreakCount?
BreakCount is a web app that calculates what each Whatnot live show actually made. The input is the Weekly Order Report CSV a seller already downloads from Whatnot's Seller Hub (Finances → Statements & Reports), plus one cost entry per lot; the output is a per-show verdict with gross profit, itemized costs, net profit and the share of gross kept. Its worked example, a Friday Night Prizm Case Break with 61 orders, shows $2,847.00 gross profit, $2,411.52 in costs and a +$435.48 net for a 15.3% margin. Costs broken out per show include Whatnot's 8% commission, payment processing, shipping, giveaways and coupons. The tool runs in the browser, needs no card to start, and is set up in about two minutes.
What makes BreakCount stand out?
- One cost per lot — enter what a case cost you once, and BreakCount spreads it across every order that lot sold, so each spot or single carries its fair share automatically.
- Full P&L kept separate — show profit and other costs (for example the demo's $64.90 of other costs against $1,073.92 show profit) stay distinct, so one strong night never hides a soft month.
- Restock and clearance signals — BreakCount flags a lot worth buying again when it clears fast and made its cost back, and nudges clearance when stock sits, all from your own sales history.
- Break-even planning — work out break-even per spot and the show profit you are aiming at before going live, then have the real show scored against that plan.
- Supplier tracking — name who you bought each lot from and your history groups by supplier with cost, gross profit and the share of cost recovered.
- Tax pack — pick a financial year (for example FY 2025-26, 1 July 2025 to 30 June 2026) and export two CSVs for an accountant: a four-line period summary and every order behind it.
- Unwrapped — a yearly page plus a share card naming best show, best day, best week, best month, top category, and the hour and weekday you sell most in, rendered as one postable image.
- Duplicate-safe imports and open export — re-import the same report twice and nothing double-counts, and every order, lot, cost, show and plan exports as CSV whenever you want.
Who should use BreakCount?
- Case breakers: track one cost per case and see every spot sold carry its share of that case, per show.
- Singles dealers: fill Whatnot's Cost of Goods field so each card costs itself the moment the report imports, with no lots to type.
- Death pile and buyout resellers: spread one buyout price across every sale by what each item actually made, instead of maintaining a spreadsheet.
- Sellers preparing accounts: hand an accountant a financial-year export of sales, fees, costs and net profit, plus the underlying orders.
What can you do with BreakCount?
- Breakers running weekly shows: identify which shows were profitable and why, using per-show net profit, profit percentage, gross by buy format (auction versus buy now), gross by category, top items and a per-5-minute sales chart.
- Death pile sellers: import a haul as a single lot cost and let BreakCount allocate it across an 18-order or 61-order show, then watch for the restock signal telling you the haul sold out fast and paid for itself.
- Sellers planning a break: set a target show profit and break-even per spot before going live, then score the real show against it.
- Sellers closing out a year: generate the tax pack CSVs and an Unwrapped page showing gross, live hours, settled shows and orders.
How does BreakCount work?
- Export your Weekly Order Report from Whatnot Seller Hub under Finances → Statements & Reports.
- Drop the file into BreakCount, where fees, processing, shipping and giveaways reconcile automatically and duplicate imports are safe.
- Add one cost per lot, which BreakCount spreads across every sale to produce each show's verdict.
Pricing
BreakCount has a free plan that requires no card and takes about two minutes to set up. The site also maintains a separate Pricing page listing paid options, though tier names and amounts are not shown on this page.
FAQ
Is BreakCount free?
BreakCount offers a free plan with no credit card required, and its sign-up flow is described as a two-minute setup. A dedicated Pricing page also exists for paid options. Your data can be exported and taken with you at any time.
What do I need to give BreakCount?
Two things: the Weekly Order Report CSV you download from Whatnot Seller Hub under Finances → Statements & Reports, and one cost figure per lot you sold. Fees, processing, shipping and giveaways come from the report itself rather than manual entry.
What happens if a lot cost is missing?
The verdict waits. A show without complete lot costs displays "Profit is waiting on lot costs" rather than an estimated number, so BreakCount never reports a made-up net profit for that show.
BreakCount works with Whatnot seller data, importing Whatnot's Weekly Order Report and modelling Whatnot's 8% commission, payment processing, shipping and giveaways. It runs in the browser as a web app.
Can I re-import the same report?
Yes. Imports are duplicate-safe: importing a report twice does not double-count orders or fees, and you can export every order, lot, cost, show and plan as CSV whenever you like.
