Shots is a web-based mockup creation tool that lets you generate beautiful, animated mockups and videos for social media, websites, and more. It takes your images or videos as input and outputs high-quality PNGs, videos, or animated GIFs ready for export.
What is Shots?
Shots is a design companion available at shots.so that turns static designs into mockups, animations, and videos. You upload images (PNG, JPG) or videos, apply templates, device frames (including iPhone 17 mockups), zoom effects, and animation presets, then export the result. The tool runs entirely in the browser, requires no downloads, and is created by ShotsAppHQ.
Key Features
- Free Mockups Instantly — Access a growing library of free mockups for devices like iPhones, iPads, and desktops, all ready in one click.
- Animated Mockups & Video Zoom — Turn static designs into motion with smooth video zooms, parallax effects, and built-in animation presets.
- Pre-made Layouts — Choose from a variety of curated layouts to frame your content, with options for different aspect ratios and device combinations.
- Magic Backgrounds — Automatically generate backgrounds from your content, with live variants for videos and options like solid colors, gradients, and Unsplash images.
- 3D Shapes & Shadow Overlays — Add depth with 3D shapes and drop shadows, with one-click application.
- Filters & Effects — Apply VHS, glitch, noise, and other cinematic effects to your mockups.
- Custom Watermark — Include your own logo or brand watermark in exported files.
- Export for Anywhere — Export pixel-perfect PNGs or videos at 1x resolution, with preset frame sizes for social media platforms and custom dimensions.
Who should use Shots?
- Social media managers — Create branded, animated visuals for Instagram, Twitter, TikTok, and other platforms without design skills.
- UI/UX designers — Showcase app or website mockups in realistic device frames with animation to demonstrate user flows.
- Content creators — Produce eye-catching thumbnails, promo videos, and title cards using templates and effects.
- Small business owners — Quickly generate product mockups and social media graphics with minimal effort.
What can you do with Shots?
- Launch a product preview: Upload a screenshot of your app, choose an iPhone 17 mockup, apply a magic background, and export a polished image for your website.
- Create a social media video: Drop a video clip, add a zoom effect, apply a VHS filter, and export as an MP4 for Instagram Reels or TikTok.
- Build a portfolio piece: Use pre-made layouts to combine multiple screenshots into a cohesive device mockup, then animate the transition.
How does Shots work?
- Drag and drop an image or video onto the canvas.
- Choose a device frame, background style, and layout from the library.
- Adjust zoom, animation, filters, and watermark settings.
- Click export to download a 1x PNG or video file ready for publishing.
FAQ
Is Shots free?
Shots offers a free tier with access to a library of free mockups and templates. Some features, like premium templates or higher-resolution exports, may require payment, but the core mockup tools are free to use.
What file formats can I export?
You can export PNG images (1x) and video files (MP4 or animated GIF) from the web interface.
Do I need to install software?
No, Shots runs entirely in the browser. You just need a modern web browser and an internet connection.
Can I use my own images?
Yes, you can upload your own PNG, JPG, or video files directly into the tool.
Is there a limit on exports?
Free accounts may have limits on the number of exports per day, but the specific quotas are not listed on the page.









