Optilise is a Business Intelligence consultancy that helps organizations turn scattered data into trusted management information, building in Power BI, Qlik, or the platform already in use. Founded in 2023, it has delivered 20+ BI projects and 250+ dashboards, with a typical time-to-first-working-dashboard of 1-2 weeks.
What is Optilise?
Optilise is a small, specialised team of BI consultants, not a software vendor or a solo freelancer. The company provides expertise and guidance to put BI platforms to work inside an organization, mapping which decisions need to become better, faster, or sharper before building the data model and dashboards that support them. It works with Power BI, Qlik, or whatever BI platform the client already runs, avoiding a forced migration to one fixed package.
What makes Optilise stand out?
- Independent BI team building — Optilise trains employees to run a skilled, autonomous internal BI team, reducing dependence on external parties for long-term growth.
- Three service pillars — Connect and simplify, create a solid foundation, and build an independent BI team, covering the full scope from people to technology.
- Pragmatic four-step approach — Analysis, Foundation, Team growth, and Optimization, taking clients from IT architecture and KPIs to automated data flows and process optimization.
- Data maturity focus — Guides organizations through five stages: from unorganized data and inefficient manual reports to centralized data and smart analyses, aligned with Microsoft's Fabric adoption roadmap.
- Flexible with existing platforms — Works with Power BI, Qlik, or the tools already in use, customizing the foundation to client needs and objectives.
- Fast results — The site cites 1–2 weeks to the first working dashboard and 250+ dashboards delivered across 20+ projects.
Who should use Optilise?
Organizations in the early stages of data maturity who want to make data-driven decisions without building a large in-house BI department from scratch. Mid-sized companies without a BI team get a clear foundation, dashboards, and staff training to become self-sufficient. Companies already using Power BI or Qlik can use Optilise to build data models and dashboards that support their actual decisions. Teams seeking to reduce external dependence gain a trained internal BI capability that works independently after the project.
What can you do with Optilise?
- Process improvement: clients like VodafoneZiggo use Optilise's dashboards to improve processes based on data, not gut feeling, as a published case story shows.
- Tailored data solutions: ONE HUNDRED partnered with Optilise for practical, fast results and customized dashboards, another featured reference.
- Building internal capabilities: staff get trained on BI tools and data modeling, so analytical expertise stays in-house instead of relying on external consultants.
How does Optilise work?
Optilise uses a four-step plan. First, an analysis of goals, IT architecture, and key KPIs leads to a clear strategy and action plan. Next, a BI foundation with high-quality data models and user-friendly dashboards is created. Then employees are trained to form a skilled, autonomous BI team. Finally, that internal team handles data quality, automated data flows, and optimization.
FAQ
What is Business Intelligence (BI)?
Business Intelligence is the process of turning scattered data from systems like your ERP, CRM, or Excel files into reliable information your organization acts on. A dashboard is the visible endpoint, not the goal: without a solid data foundation underneath, the dashboard loses its value within months.
What does a Business Intelligence consultant at Optilise do?
A BI consultant at Optilise first maps out which decision in the organization needs to become better, faster, or sharper. Only then does the team build the data model and dashboards that support that decision, working together with client staff from first analysis to everyday use.
Does Optilise only work with Power BI?
No, Optilise works flexibly across BI platforms. Power BI is a common choice, but the team also works with Qlik or any platform already running in the organization, fitting in with existing infrastructure instead of moving clients to a fixed package.
Is Optilise an agency or a freelancer?
Optilise is a small, specialized team of BI consultants: not a solo freelancer and not a large agency with rotating staff. Clients work directly with the people doing the actual work, which keeps communication lines short and organizational knowledge in one place.
What is the difference between Optilise and a BI software vendor?
A software vendor like Microsoft sells the platform; Optilise provides the expertise and guidance to put that platform to work inside an organization. The core of Optilise's work is the data model, dashboards, and internal team that manages them afterward — not the license itself.
