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Icons8

Download design elements for free: icons, photos, vector illustrations, and music for your videos. All the assets made by designers → consistent quality.

Introduction

Icons8 is a design asset library and toolkit offering millions of icons, illustrations, photos, 3D models, and music, plus AI-powered tools and native apps, for creators and developers. Founded with the mission to provide consistent-quality graphics made by a single design team, it consolidates stock media, AI utilities, and productivity software into one ecosystem.

What is Icons8?

Icons8 is a unified platform that provides design assets (icons, illustrations, photos, 3D models, music) and AI-driven tools (background remover, face swapper, upscaler, human generator) along with native desktop apps (Lunacy, Pichon) and plugins for Figma. Users search, download, and customize assets in formats like PNG, SVG, and AI, or use the online editors to create custom illustrations. The platform is developed by Icons8 and runs in any modern web browser, with dedicated desktop apps for Mac and Windows.

Key Features
  • Icons — Over 2 million icons in 47 styles, available in PNG and SVG formats; includes Iconizer for editing SVG colors and styles.
  • Illustrations — High-quality vector illustrations from top Dribbble artists, plus the Mega Creator tool to mix pre-made elements into custom images.
  • Photos — A diverse library of stock photos, enhanced by AI tools like Background Remover and Smart Upscaler.
  • 3D Models — A collection of 3D models ready for integration.
  • Music — Royalty-free music tracks for videos and podcasts.
  • AI Tools — Face generator, face swapper (Swapper), AI human generator (Generated Photos), and background remover.
  • Apps & Plugins — Native apps Lunacy (design with built-in graphics and AI, import from Figma) and Pichon (browser and desktop asset manager); Figma plugin for direct asset insertion.
Who is it for?
  • Graphic designers — Need ready-to-use icons, illustrations, and photos for branding, marketing materials, and social media, plus AI tools to automate background removal and upscaling.
  • Web and mobile developers — Require icons and illustrations in scalable formats (SVG, PNG) and API access (Icons8 API) for integration into apps and websites.
  • Content creators and video editors — Can use royalty-free music, stock photos, and AI face swapper to enhance videos and thumbnails.
  • Product managers and marketers — Leverage the Mega Creator to generate custom illustrations for presentations and landing pages without hiring an illustrator.
What can you do with Icons8?
  • Indie musicians — Generate royalty-free background tracks from the music library for YouTube videos without licensing fees.
  • Social media managers — Use the Face Swapper to quickly create engaging profile pictures or the Background Remover to clean up product photos for ads.
  • UX designers — Access consistent icon sets and import them directly into Figma via the plugin to maintain design system cohesion.
  • E-learning creators — Create custom illustrations with Mega Creator to illustrate instructional content without starting from scratch.
How does Icons8 work?

Users browse or search assets on the Icons8 website or within the desktop apps (Lunacy, Pichon). Assets can be downloaded in multiple formats (PNG, SVG, AI) after selecting size and style. AI tools (e.g., Background Remover, Upscaler) require uploading an image, then the tool processes it and provides a download link. For plugins, install the Icons8 plugin in Figma, connect your account, and drag assets directly into your design.

Pricing

Icons8 operates on a freemium model. Free users have access to assets with attribution (watermark on photos) and limited daily downloads. Paid plans (Icons8 Plan, Lunacy Plan) remove attribution, increase download limits, and unlock premium features (e.g., full-resolution photos, vector formats, AI tool usage). No dollar amounts are stated on the page.

Alternatives
  • Flaticon — Offers a large icon library but fewer styles and no integrated AI tools or desktop apps.
  • Freepik — Provides illustrations, photos, and vectors, but lacks the dedicated design app (Lunacy) and the same level of AI integration.
  • unDraw — Open-source illustrations with a less diverse library and no AI tools.
FAQ
Is Icons8 free?

Yes, Icons8 offers a free tier with access to icons (PNG only), illustrations, and photos with a watermark, limited to a certain number of daily downloads (exact limit not specified on the page). Paid plans remove attribution and unlock additional features.

What file formats does Icons8 support?

Icons are available in PNG and SVG; illustrations in SVG, AI, and PNG; photos in JPG and PNG. The download options depend on your subscription level.

Can I use Icons8 assets in commercial projects?

Yes, but the free tier requires attribution (credit link). Paid plans grant royalty-free use without attribution for most assets. Check the license page for specifics.

Does Icons8 have plugins for design software?

Yes, Icons8 offers a plugin for Figma that lets you browse and insert icons, illustrations, and photos directly into your designs. There is also a plugin for Figma called Steez that replaces icons with AI-generated alternatives.

How does the AI Face Swapper work?

Upload a photo, select a style or reference face, and the AI replaces the face in the original photo with the chosen one. The result can be downloaded as a JPG. It is available at icons8.com/swapper.

Icons8 traffic and growth

In September 2026, Icons8's website (icons8.com) received an estimated 2.3M visits, down 10% from August 2026.

The largest audiences are in India (18%), the United States (16%) and Pakistan (5.7%). Visitors spend an average of 2m 31s on the site and view 3.2 pages per visit. AI assistants referred an estimated 25.3K visits, about 1.1% of total traffic, with ChatGPT the largest source at 59% of AI referrals.

icons8.com has a Domain Rating of 90, with 31.9K referring domains and about 78.5K organic keywords.

Estimates from Similarweb (traffic, September 2026 data) and Ahrefs (authority), last refreshed October 25, 2026. Third-party estimates can differ from a site's own analytics.

Information

Performance Insights

Traffic, search & AI signals for icons8.com.

Monthly visits
2.3m-10.4%
Domain Rating
90
Global rank
#23,687
AI traffic share
1.1%

Monthly traffic trend

Domain Rating trend

Third-party traffic estimate · Updated Oct 9, 2026

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