What is Assistant Coach?
Assistant Coach is an AI-powered client management platform for online fitness and nutrition coaches. It automates the most time-consuming part of coaching — reviewing weekly client check-ins.
How It Works
Clients submit progress photos, body measurements, workout logs, and lifestyle data through customizable forms. The AI analyzes trends across check-ins, compares progress photos to quantify visible changes, drafts personalized coaching responses, and flags clients who need urgent attention.
Key Features
- AI-powered check-in analysis that prioritizes clients by urgency
- AI-drafted coaching responses based on client data and history
- Multi-month trend analysis with pattern detection
- Progress photo comparison with AI-quantified visible changes
- Prioritized coach dashboard showing who needs attention first
- Meal plan builder with daily macro targets and food library
- Workout program builder with exercise library and video demos
- Client portal for form submissions and plan access
Who Is It For?
Online fitness and nutrition coaches managing 10+ clients who spend hours every week manually reviewing progress photos, comparing measurements, and figuring out which clients need attention most.
Built By a Coach, For Coaches
Created by a former Google engineer and certified fitness coach who experienced the problem firsthand. The AI doesn't replace the coach — it handles the analytical work so coaches can focus on relationships and decisions.





